Find the right agency

How to find the right web service provider?

Nowadays, with few exceptions, the web presence is decisive for the economic success of a company. There are hardly any companies left that can afford a faulty website. Depending on the size of the company, even a few minutes of downtime can cost thousands of euros. Fortune 1000 companies even pay up to *1 million US dollars for one hour of downtime.

Since most companies don't have the internal resources to build a new website completely from scratch, the question is how to find the right online agency for the new website.

In this article, we'd like to give budding website owners a brief overview of the various options, from sandbox options like Wix.com to content management systems (CMS) like WordPress to freelancers and full-service web agencies.

The web presence as a worthwhile investment

Before we go into more detail about the pros and cons of the different options, including web agencies, homepage agency web design agency, etc., we should realize the importance of our own web presence.

After all, a well-functioning website can replace an entire sales team, save on costly advertising, and streamline most of your processes. Of course, entrepreneurs try to save as much as they can. However, the focus here should not be on the cheapest price, but on the result. In general, the rule of thumb for websites is: the better the result, the greater the ROI.

Therefore, it makes sense to organize the new website, SEO websites or other tasks as projects. What are the goals of your project? The more precisely you formulate your goals right at the beginning, the easier it will be to find the right Internet agency.

The most common targets include:

• More traffic through SEO websites
• Higher conversions
• Lower bounce rates

How much budget is available and what are the parameters for your project? Once you have completed your project plan, you will know which of the following options is best for your project.

Sandbox options

There are now a number of providers that allow even people with little to no programming knowledge to create a professional website. *Wix.com is especially worth mentioning here.

Sandbox companies offer websites based on the modular principle. This means users can create their website according to their own wishes using different templates and drag-and-drop methods. Even SEO pages work well with some providers.

The problem with sandbox options is, of course, the lack of design freedom and the lock-in with a provider. Depending on the provider, a monthly fee is due, so the website costs are high, at least in the long run. Furthermore, sandbox options also require a certain amount of work and maintenance to keep the new website at an acceptable standard.

Content Management Systems (CMS)

When we talk about content management systems today, WordPress is usually referred to. Depending on the source, *WordPress is used by over *43% of all websites. This means that everyone who moves on the Internet sooner or later comes across a WordPress site.

What makes WordPress so popular? WordPress is an open source software and has a huge community worldwide. Initially, the software was mainly used for blogs, nowadays literally all kinds of websites can be created with WordPress.

Is there anything at all wrong with WordPress? Unfortunately, yes. Because although the learning curve is flatter than learning a programming language, creating a WordPress site is anything but easy and should not be done by small business owners without prior knowledge. Furthermore, WordPress is often criticized for not being the best choice for SEO websites. Therefore, WordPress is only suitable for companies that already have the necessary internal resources to tackle such a project on their own.

Freelancer

How can companies with scarce resources afford full flexibility and creative freedom? This is where freelancers come into play. On platforms such as *Upwork, it is possible to conclude project-based contracts with freelancers from all over the world.

The advantage is obvious: freelancers are usually cheaper than established companies and have a variety of different skills. The disadvantage: how to find a reliable freelancer who will complete the projects to your full satisfaction and within the agreed deadline? This is easier said than done and anything but easy, especially for companies that have the highest quality requirements and tight deadlines.

This is too much of a risk, so many companies deliberately choose not to use freelancers, but instead full-service web agencies that have the technical skills and staff to tailor projects.

Full-Service Online Agency

If you choose an established full-service agency, the likelihood that your website will be a complete success is greatest. Full-service agencies have the necessary know-how and personnel to implement all your wishes in a targeted manner and exactly according to your requirements - and in a relatively short time frame.

Whether you want to create a new website, need SEO websites or need an update, an established online agency can implement all wishes down to the last detail. Most companies shy away from a full-service agency because of the costs involved. But here too we can reassure.

Because with our Internet agency, the service package is tailored exactly to your budget, without any nasty surprises. So customers know from day one how much they're spending and what they'll get in return. This creates transparency and makes every online project plannable and manageable. That's why a full-service agency is the best option for successfully implementing online projects.

Your web agency in Frankfurt

Would you like to have a new website created, do you need help with web design, SEO websites or other customized solutions? The Frankfurt internet agency blackHound supports companies like E.On, Mercedes-Benz, Hugo Boss and IKEA with innovative web, app and 3D solutions.